As a great writer, the local HVAC company contracted my services to design the first edition of their magazine.
I was ecstatic about the partnership because my dad was an HVAC professional for many years, and I had learned much about HVAC units.
Therefore I already understood the subject I would be writing about, which would improve the experience for both parties. I got acquainted with the team assigned to help me to be a great writer. One needs help from people with similar interests. We met with the company owners so they could communicate what would be covered in the magazine. The company had just acquired air purification systems and wanted to advertise in addition to the improved home services offered. I would start the magazine with a word from the company’s CEO, then proceed with what the company can do for the residents. I would provide excellent and affordable services, including HVAC maintenance which involves duct cleaning, changing the air filters regularly to improve the air quality, and checking on the ductwork to ensure the sealant is still present and holding. It was during spring, so we highlighted what the customer would do to ensure their systems worked optimally. In the pages after that, we mentioned including air quality systems in the company’s inventory and finished with a call to action statement. We also included the company’s customer care phone number so the customers could call and schedule an appointment with the local contractor to help with indoor comfort. My team and I were happy about the work we put into the magazine and hoped it would do well in the market. It did!